How Color Masking Can Help Your E-Commerce Product Business

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Why Should You Invest in Color Masking?

Do you want to save money on shipping fees or are you preparing for the launch of your top-selling product in new colors?  Then you might want to consider Color Masking for your e-commerce product images; a product photography add-on that allows us to change the color of your product to reflect all varieties of your product line!  An affordable way to show off all of your products to your customers, it’s quickly becoming more and more requested by our clients.

How Bauman Photographers Uses Color Masking On Your Product Photography

With color masking, you’ll send us the product that you’d like for us to photograph, and we’ll create a mask around the color in the product, altering the hue and saturation to match all of the colors that you offer in your product line. 

Our production team will work tirelessly to perfect the image, making it look exactly as if we had photographed your product in that color.  A great example of color-masking is our work with Ring Thing; as they looked to expand their product line online, they were interested in seeing if we could edit our photography of their innovative product in the newest color.  Once they sent us a Pantone color of the color that they wanted the Ring Thing to be, we were able to use the original product photography and an alpha mask to alter the color to create the perfect image of their newest product!

Upgrade Your Product & E-Commerce Photography With Color Masking Today

If you’re interested in exploring new colors for your products with color masking or want to be ready to launch your brand new product the second that your inventory arrives, we recommend upgrading your product photography with color masking!
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The Bauman Team

We are Bauman Photographers, a team of experienced photographers who produce vibrant, inventive imagery to elevate brands.

Whatever your photography needs may be, we have the team, skill, and experience to produce it in one simple streamlined process

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